Sell Your Property: New Year Auctions 23 February 2023

By Nadia Salvetti

1.  Capitalise on motivated and rested buyers at start of new year

Historical trading shows us that buyer enquiry is very strong early in the year as those buyers who ‘ran out of time’ prior to the holiday break are refreshed and focussed on securing an asset.

As the cost of financing is expected to stabilise, private investors and owner occupiers have continued to be active, which is creating competition and strong selling conditions. Ray White Commercial QLD are still experiencing significant investment enquiry from new entrants as buyers are following the ongoing interstate population growth to SEQ.

2.  Launch sale campaign early prior to listing surge

There is expected to be an increase in the number of listings advertised for sale in the coming months – even more so than the traditional post Australia Day seasonal rush.

This date has been tactically selected to engage buyers early to ensure our sellers have access to these buyers when there is less stock on the market. Put simply, demand is high and sellers who are prepared to act quickly while supply is still low will benefit significantly.

3.  Success and results from our December commercial auction event

Our most recent auction event collectively yielded 963 enquiries across the 10 properties. This high level of competitive bidding was highlighted in a ‘high street’ retail property in Paddington selling for a 4.89%* initial yield and a regional medical/retail strata investment selling for 5.6%*, amongst numerous other owner occupier sales.

4.  Greater exposure to buyers through collective marketing

Ray White Commercial QLD’s New Year Auctions will see a diverse collection of buying opportunities fall under the hammer. The event, along with a competitively priced, value-add marketing package, will create greater visibility for the sale of your asset.

Not only is there up to 40% in marketing savings, thanks to our advertising suppliers, your property will benefit from exposure to tens of thousands of additional buyers through our New Year Auctions event promotion at no additional cost to you.

Contact your preferred Ray White Commercial QLD agent to find out how you can be involved.

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